How has COVID-19 reshaped the gaming industry?

The coronavirus outbreak has brought global economies to a standstill, shut businesses overnight and cost millions of jobs – not to mention the hundreds of thousands of lives that have been lost. The economic impact of shutdowns has been devastating and few industries will come out of this unscathed. There are some exceptions, though. Supermarkets […]

Posted by Alexandra Kravariti
On 12th June 2020
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Three sportsbook translation mistakes you don’t want to make

Translating a sportsbook website for multilingual audiences is a demanding task. The dynamic nature of translating live commentary and updates means that you need a translation system that can deliver almost-instant translations. Speed is one thing, but achieving 100% translation accuracy in real-time is a major challenge for any brand in this business. To provide […]

Posted by Alexandra Kravariti
On 29th April 2020
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Seven hard lessons learned from poor game localisation

Localising video games is a complex process, but one developers and publishers can’t ignore in today’s global gaming landscape. With the online world having internet access to the same games, there’s more pressure than ever on studios to release games with immersive experiences for all audiences. Translation alone isn’t enough anymore and developers have to […]

Posted by Alexandra Kravariti
On 22nd April 2020
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ICE London 2020 was the convention’s biggest event yet

ICE London 2020 kicked off on February 4th this year, running across three days until February 6th at ExCeL London. Running for its eighth year, ICE London has continued to break new records since it moved from its former home at Earls Court in 2013. This year, the event hosted more than 630 exhibitors from […]

Posted by Alexandra Kravariti
On 25th February 2020
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Sports betting translation: Are you missing out on key target markets?

The global sports betting market generates more than $400 billion every year (Statista), making up 30%-40% of the entire global gambling market. The true value is likely to be much larger, but an accurate figure is difficult to calculate due to inconsistent regulation around the world. For brands aiming to capitalise on this global industry […]

Posted by Alexandra Kravariti
On 11th February 2020
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SiGMA 2019: Key takeaways from the iGaming industry event

SiGMA 2019 took place between the 27th and 29th November 2019 in Malta, welcoming leaders from the iGaming industry from 80+ countries. This was the 6th edition of SiGMA, which has become the definitive iGaming event and a key indicator of the industry’s latest developments. The event attracted 12,500 attendees across three days with 400 […]

Posted by Alexandra Kravariti
On 31st December 2019
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7 gaming translation myths that mean ‘game over’ for developers

According to Newzoo’s 2019 Global Games Market Report, gamers around the world are expected to spend $152.1 billion on games this year – a +9.6% year-on-year increase. The study found that there are more than 2.5 billion gamers around the world with the US, China, Japan, South Korea and Germany representing the largest-value markets of […]

Posted by Alexandra Kravariti
On 5th December 2019
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Five gaming translation essentials for multilingual games

With the global video game market set to reach $US 138.4 billion by 2021 (Statista), the industry continues to demonstrate consistent year-on-year growth. Online and mobile gaming have truly opened the market to global audiences with smartphones making games accessible to almost everyone – not only PC and console owners. Tapping into this global market […]

Posted by Alexandra Kravariti
On 13th November 2019
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5 steps to nail casino translation first time, every time

Casino translation is a highly-niche language service that comes with unique demands compared to your typical translation project. The complex nature of online casinos means you can have dozens or more individual games to translate and localise for multiple audiences, platforms, operating systems and devices. The amount of work involved in achieving this often comes […]

Posted by Alexandra Kravariti
On 4th October 2019
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Heaven’s Vault: A video game about translation… only available in English

Video game translation is a topic close to our hearts here at Jackpot Translation and it always pains us to see new titles let gamers down by not delivering content in their language. Thankfully, more developers and publishers are taking issues like translation and localisation seriously these days and the consequences of neglecting languages are […]

Posted by Alexandra Kravariti
On 18th June 2019
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